BONO · Food supplements for all of Europe
We supplement your goals
BONO is Europe's one-stop shop for food supplements. We run 15 local webshops and a B2B portal across 21 European markets.
- 21
- European markets
- 50+
- premium brands
- 50,000+
- shop reviews (9.8/10)
- 103%
- growth in 2025
Why BONO exists
We believe in informing and supporting people to reach their health goals through conscious, well considered choices.
Sincere
We give honest, evidence-led advice and recommend only what genuinely supports someone's health.
Reliable
We stay brand-neutral and put customer results first, backed by full EU compliance on every product.
Personal
Health is personal. We help people make well-considered choices that fit their own goals.
One operation, 21 European markets
Localised language, payments and carriers per market, with 1 to 2 day delivery in most European countries.
Two ways to work with BONO
More than 50 leading supplement brands
We carry more than 50 leading supplement brands and scale them across Europe.
A snapshot of what we sell
A taste of the thousands of products we ship across Europe, from longevity staples to everyday essentials.
BONO has been a distributor of NOW for over 5 years and is one of our fastest-growing accounts. Year after year, they achieve significant growth with our products. Payments are always made promptly and on time, and there have never been any issues with compliance or export processes.
Build BONO with us
We are a team of 24 in Oostzaan, growing fast across Europe.